America is Cars, America built this industry, and I think America is willing to (finally, hopefully) bring it into the modern era. Please don't let the auto industry die. Otherwise, I really don't know what we'll do. It will touch every single sector even more than the financial industry did - the ramifications could be worse on a real level than the banking crisis.
But perhaps the more pressing question, is, how did we come to be in such dire straits in the first place? Don't have an answer for that, and will save my opinions for later.
Friends and family,
I'm not much of a political activist, but I am writing today to ask for your help. This week, Congress will be asked to vote on a financial assistance package for American automotive manufacturers that will allow GM, in particular, to continue to operate. I've been frustrated by the lack of, or misinformation being spewed by politicians and talk show hosts over the past several days. I am writing to give you the facts, and ask for your help. If you agree, please forward this e-mail to your friends, and please write your congressman or senator expressing your support. (E-mail addresses can be found at www.congress.org.) I am particularly disturbed by how many Republicans have made this a partisan issues. Most have not bothered to learn the facts, and are strictly voting along party lines. Even those from Ohio, which is surprising given the manufacturing base there. So, here are some things to consider:
- Some say we should let GM and other manufacturers go into bankruptcy so they can fix their problems. That simply won't happen. Recent customer research indicates consumers will not buy cars from a bankrupt manufacturer, so sales will dry up. If sales dry up, GM goes bankrupt, then their suppliers go bankrupt. If their suppliers go bankrupt, Ford (and Chrysler) can no longer build cars, and it goes bankrupt as well. The manufacturers will not come out the other side -- they will eventually be dissolved. Independent studies estimate that if GM goes bankrupt, the ripple through the industry will result in no cars being built (by domestics or Japanese transplants) for at least a year. Imagine what that will do for the economy.
- The impact to the economy will be felt broadly. 1 in 10 Americans are employed in jobs dependent on the auto industry. This includes suppliers, dealers, nearby restaurant owners, etc. Local and national government stand to lose billions in tax revenue, which will affect all Americans. In addition, the government will have to take on unemployment, pension guarantees, and health care for all those former automotive retirees and employees. Bloomberg News estimates the cost to the American economy will be $200 Billion in the first three years. This will be funded by all taxpayers, or America goes deeper in debt. $25 Billion in loans seems a small price to pay to avoid a $200 Billion near term cost.
- Critics say the American Auto industry "deserves to die", and a loan is "throwing good money after bad". Really?
- They say we haven't invested in new technology. Really? Next month, Ford launches its 3rd Hybrid, which gets 6 mpg better than the comparably-sized Toyota Camry. In one year, GM will launch the Chevy Volt, the first plug-in hybrid available to mainstream consumers.
- They say "they make cars Americans don't want". Really? GM and Ford combined sales continue to significantly exceed Toyota and Honda combined.
- They make big gas guzzlers. Really? Yes, we make big vehicles customers need! The contractor who built your house needed a truck. So did the farmer who harvested your food, or raised livestock. So did the plumber, the landscaper, the carpet layer. Ambulances? Built from Ford chassis. Delivery vans? Not from the Japanese. And in segments where the Japanese do make big trucks and SUVs, the domestics get better fuel economy.
- American manufacturers have poor quality. Really? Consumer Reports and JD Power both have confirmed Ford's quality is now on par with Honda and Toyota.
- American cars get poor fuel economy. Really? GM and Ford are best in class or tied with best in many vehicles categories. Further evidence: Ford will introduce the 2010 Fusion this week that get 2-3 mpg better than Camry and Accord.
- American manufacturers have not done enough to restructure. Don't know. What I do know is that we have let go approximately 40%of our work force in the last couple years, have reduced costs by $5 Billion a year, and have given up pay raises and matching 401K donations for the future. Of course more can always be done.
- Auto Workers receive unfairly high benefits and health care. This has changed a lot over the years, with dramatic reductions in benefits. Since the last contract, it is estimated UAW worker benefits are now in-line with transplant workers. And while we may have paid more than typical benefits in the past, it kept the cost of healthcare, retirement, unemployment, etc for these employees off the government's (taxpayer's) bill. The Americans don't have a plan to improve. I can't speak for any others, but at Ford, we will be leveraging our global vehicles to bring our best product line-up to the US that I've seen, and our plan allows us to make money, even on small cars.
- What will the elimination of American automotive manufacturer's mean to national defense? We can't be a superpower without a manufacturing base. The automotive industry and its suppliers are the backbone of manufacturing in this country. If they are eliminated, along with the tool and die makers, engineers, laborers, etc. that go with them, who will build our tanks/humvees/guns/planes/missiles if we need them in a war? Will we ask China? Korea? Eastern Europe? What if they are who we are fighting?
- And last, beware of personal agendas -- Some of the congressmen who are the most strongly opposed to providing aid stand to benefit personally. Clearly the State of Michigan representatives are voicing support, and all recognize Detroit stands to benefit. However, a Republican Senator from Alabama, who has been one of the most vocal against the package, has Mercedes, Hyundai, and Honda plants in his state. If the domestics go under, the foreign companies in his state stand to benefit. This is something he failed to mention on Meet the Press as he trashed the American manufacturers.
- Have we made mistakes in the past? Absolutely. Should we have been quicker to adapt? Yes. And, one could argue we (GM/Ford) are still not doing everything we can to improve our competitiveness. If so, provisions could be placed in the funding to drive further improvements. Suggesting that funding not be given to "teach us a lesson" is a disgrace. Even if that were true, given the state of the nation's economy, now is not the time to let the industry fail.
- The American automotive industry needs your help to secure a $25 Billion loan, not a handout. AIG, just one insurance company, has already been given $150 Billion and counting. The U.S. spends $25 Billion in a few months in Iraq. Is $25 Billion really too much to ask to save the future of an entire industry?
- Given the complexity of issues faced by congress, they cannot be expected to be knowledgeable on every issue. They should, however, be expected to be open minded and willing to learn the facts. Please encourage your congressman/senator to do so, and voice support for the package if you agree.
Thank you for taking the time to read my point of view
